Roofing SEO UK – Ranking in Google Maps
When someone searches:
“roof repair near me”
The top 3 map results capture most calls.
That’s where roofing SEO matters.
What Is Map Pack SEO?
The map pack is the Google Business Profile section above organic listings.
Ranking here depends on:
- Proximity
- Relevance
- Authority
Key Ranking Factors for UK Roofers
1. Google Business Profile Optimisation
- Correct primary category (Roofing Contractor)
- Service areas listed
- Updated photos
- Consistent posting
2. Reviews
Quantity + recency matters.
3. Location Landing Pages
Dedicated city pages help reinforce relevance.
4. NAP Consistency
Name, Address, Phone must match across directories.
How Long Does Roofing SEO Take?
- Minor improvements: 4–6 weeks
- Competitive cities: 3–6 months
SEO is slower than Google Ads, but more sustainable.
Best Strategy for Roofers
Combine:
- Google Ads for immediate enquiries
- Map pack optimisation for long-term authority
If your roofing company isn’t consistently appearing in top 3 local results, there is opportunity.
We offer a 30-Day Roofing Lead Fix (£497) that includes Google Business Profile improvements and local visibility enhancements.